May
1
2007
Should New Rep be Cold Calling?
My new "Sales Rep" has not yet been fully trained
on our product. I'd like to have him make a few cold calls, is this a
good idea?
Your
Sales Rep could make calls to identify decision makers, uncover needs,
disqualify prospects, identify budget and timeframe, and set up
appointments with someone who knows more about your product.
My
recommendation, however, is to outsource the cold calling and take this
time to train your new sales person. Let him use his sales skills to
take to the call to the next level once his product training is
complete.
Posted by David Belanger at 3:17 PM - Categories: Ask The Call Center Expert